The Scent of Modern Muse / Be An Inspiration

8:42:00 PM

I remember when I was about 11 years old in primary school I used to sneak into my mother’s room and check out her collection of perfumes and steal some. By steal, I mean I choose what I like and I sprayed it all over me.

My favourite fragrances to steal from my mother’s dressing table were the ones from Estee Lauder. Of course she would know right after I sprayed them on me because of the smell that is all so familiar to her. One day, she gave me Pleasures from Estee Lauder as a birthday gift and I loved it very much.

So, when I was invited to the launch of Estee Lauder’s new fragrance I was so excited to go.

“A Modern Muse is strong and confident, enhanced by her own intrinsic femininity and individual style. She is the heroine of her own life, always following her own instinct. She is an independent spirit who possesses a natural magnetism that draws people in, inspires them with her smile, and speaks to them without saying a word. She is memorable, a force of creative energy, a true inspiration to others.”
Reading that makes me feel like I want to be a Modern Muse!

It’s been 10 years since the last launch of a major fragrance by Estee Lauder so I looked forward to smell the new fragrance. Unfortunately, the launch fell on a day when I was in a country far away from Malaysia. Last Friday. So, I couldn’t attend the event.

However, surprise surprise : ) I managed to bag one bottle of the new fragrance as soon as I was back in Kuala Lumpur.  Yay.

First of all, I love the sleek and modern packaging. It was presented in a lovely blush pink paperbag with deep navy blue ribbons. The pink gives a soft and feminine aura while the navy blue gives an aura of strength and confidence. Dramatic and classy. That’s how I feel about it.

Packaging is very important don’t you think? When I opened the same coloured carton in the paper bag I found a card in it.

To my excitement, I saw Natalia Vodianova as the face on the note inside the box! I have loved her since the first time I saw her many, many years ago. She’s beautiful.

Here’s the gorgeous campaign picture. I just love it so much! It was shot at Guggenheim museum.


She looks a little different in the awesome and captivating campaign video which you can see in the Modern Muse website

I googled about the face of the Modern Muse fragrance. It is not Natalia Vodianova! My bad! She really looks like her. Especially from the campaign photo!

Anyways, do watch it! I love the video.

The face and spokesmodel of the new fragrance is actually the model, Arizona Muse. She is so gorgeous! She looks smart and super confident in the video.

Glad I wasn’t the only one who thinks that she resembles Natalia. I’m not alone in this because Anna Wintour thinks so too!

Anna Wintour, editor-in-chief of U.S Vogue said:

"When I look at Arizona, I see shadows of Linda Evangelista and Natalia Vodianova, but most of all I see her, a gorgeous, smart, grown-up. And how could anyone resist someone with that name?".

Now we know that Estée Lauder couldn't.

So, 25-year old supermodel and mother to her 4-year old son Nikko, Arizona Muse is the face of Estée Lauder's new fragrance Modern Muse.

So, anyways, after being impressed with the packaging, I quickly tried the fragrance on and sprayed it on my right wrist and gently warm them on my left wrist. That is how you usually do it too right?

Verdict? Not like something I’ve ever smelt before. It is unique and it smells lovely.

The husband loved it too. Now, that’s important!

It’s a strong scent, musky, yet soft and it does makes me feel stronger and confident. Because the strong scent is also really long-lasting. The first time I wore it 2 days ago, it lasted throughout the whole day.

With the tagline ‘Be an inspiration’, Modern Muse aims to appeal to and represent ‘the intriguing duality of today’s woman’. According to Estée Lauder the modern muse is ‘the heroine of her own life, always following her own instinct’. The modern muse certainly isn’t flashy; she has a more subtle charm:
“She is an independent spirit who possesses a natural magnetism that draws people in, inspires them with her smile, and speaks to them without saying a word.”
(From here )

“Modern Muse, a new fragrance that is inspired by the intriguing duality of today’s woman and complements every aspect of her dynamic life. This fragrance captures the essence of a Modern Muse with a Lush Floral Woody scent, a true statement in modern luxury that conveys confidence, style and creativity with a modern, youthful attitude.

Composed of subtle contrasts and bold contradictions, Modern Muse reveals layers of strength and softness in an appealing creative tension. Its innovative “dual-impression” structure invites women to connect with the fragrance through two contrasting aspects: Sparkling Jasmine Accord and Sleek Woods Accord.”

Here’s me trying to pose with my bottle of Modern Muse. I’m wearing my new satin silk scarf from dUCkscarves.

Interested in winning a Modern Muse gift set worth RM620? You can join the Instagram #mymodernmuse contest by hashtagging your pictures of your Modern Muse!

Anyways, I have some good news to you fragrance lovers.

I will also be giving away 5 bottles of Modern Muse.

How to enter the giveaway?

Just leave a comment below with your name, e-mail and blog link (optional) and tell me why would you like a bottle of Modern Muse. Then, post a photo on Instagram of or with the Modern Muse with the hashtag #mymodernmuse #rNadiaMMM

What are you waiting for?

Go to the mall and go check it out! Smell the perfume for yourself and you might just win this perfume for yourself!! Good luck everyone!

Don't forget to hashtag #mymodernmuse #rNadiaMMM 


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  1. modern muse makes me feel confident,fresh & is so me..
    be an inspiration

  2. FaraBeads CollectionJuly 26, 2023 at 12:03 AM

    Nur Farahin Binti Jantan
    [email protected]

    A bottle of Modern Muse could be as an inspiration to be strong and confident in facing today's modern lifestyle...


  3. Intan zulaiha samat
    [email protected]

    This fragrance is instantly recognizable the moment you catch a whiff of it. I love how this unique scents lingers on my clothes, skin and head scarf. I feel so confident and strong like a real women should

  4. Good day RNadia.
    I would like to have a bottle of Modern Muse because:-
    1. I've always liked to smell good and to be remembered for the fragrance's smell that I wear
    2. I never own a bottle of Estee Lauder's fragrance before and would like to have a try.
    3. Because of you, your product review about this Modern Muse makes me curious about this fragrance.

    Wish you have a great day ahead.Love. =)

    Cookies PY Chu
    Email:[email protected]

  5. I'd really like to have a bottle of Estee Lauder's Modern Muse due to it's dual impression. As the scent consists of both, sparking jasmine accord and sleek woods accord, I believe whenever I wear it, different people will be able to have different impression/perception on me - whether I'm a woman full of confident and able to make a great decision making or a soft and gentle person. Nonetheless, I'd like to inspire every woman to be strong and confident just like how Estee Lauder Modern Muse have had implied in the fragrance :)

    Michelle Lim
    [email protected]

  6. Hello! :)

    I would love to have a bottle of Modern Muse because it would be a great gift for myself as my birthday has just passed a week ago. Besides that, I really love the idea of being a modern muse and I hope If I get a chance to win this fragrance, it will be a daily reminder to inspire myself to stay independent and confident in every way!

    Oh and I've tried the fragrance in the Estée Lauder kiosk yesterday and it really smells soooo good :')

    I hope I have a chance to own this beautiful modern muse. Thanks Rnadia and Estée Lauder hehehe.

    [email protected]
    Adele Chow


  7. I would like to have a bottle of modern muse as the scent just make a girl feel pretty- not too strong but has lasting power

    Nurul Adilla
    [email protected]

  8. Hi dear,

    I'd like to have a bottle of modern muse because i always wanted to smelled classy and recognized by people around me with that classy fragrance.

    I rarely got to own branded expensive perfumes since its way beyond my ability to purchase such perfumes.its never been my necessity, but to buy one is always been in my yea, it can only be my 'wants'. :) So by all means, perhaps i could give it a try here, in case my luck to win a bottle of Estèe Lauder modern muse is with me. And i definitely gonna spread the words to all my colleagues and relatives to smell good with the perfume i could possibly won here.

    Thanks for offering this opportunity, may god bless u. Have a good day ahead! :)

    [email protected]

  9. Hi Nadia. Can I know where can I buy the duckscarves?

  10. I deserve to win a bottle of Estee Lauder's Modern Muse due to the fact that it express the duality of the composition. A combination scent of sparkling jasmine which symbolizes femininity and sleek wood which represent strength.

    Modern Muse is an ideal fit for me as it represents my personality of independence & self-confidence. It's sophisticated blend has the ability to set my mood and my spirit at that moment. It's that scent that can really change how I'm feeling and makes me feel great about myself.

    I want to inspire other women to be just as strong and confident about themselves and I strongly believe with Estee Lauder's Modern Muse, it would greatly provide a huge impact to all women out there.

    As the saying goes, strength and confidence is a perfume you cannot pour on others without getting a few drops on yourself. :)

    Joyce Cheah
    [email protected]

  11. I would like to have the brand new Modern Muse to smell good for my husband! :D

    [email protected]

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